Show me a marketer who has a great opt-in list, and I’ll show you someone who knows how to make money online. People who use opt-in lists know how to make money online, because they realize just how valuable opt-in lists are. Opt-in lists consistently earn revenue for their operators. If you don’t already have one, you definitely need to start an opt-in list. If you already have one, then focus on making it better.
There are a few important points to remember when building an opt-in list. First of all, make sure you build a strong relationship with your subscribers. This relationship should be based on mutual trust and respect. Only market high quality products, and ALWAYS be honest with your subscribers. This will earn their trust. In turn, they will be more likely to buy your products or visit your affiliates.
1. Utilize affiliate marketing through email lists. You can make a lot of money by promoting other people’s products. Make sure you always cloak your affiliate link, because cloaking provides added security and professionalism. Assess the product and its qualities. Don’t describe what a product is. It’s better to describe what a product does.
2. Market your own products to members of your list. Offer discounts to your subscribers. Your subscribers will love this, because they will feel that they are in on a special deal. Also, rewarding your subscribers will only help your sales. You can also increase your customer base this way. The members of your list will start to spread the word about your products and services.
3. As far as services go, you might want to provide service-based subscription discounts. People who buy services are always looking to snag a long term discount. In turn, this will generate more money for you.
4. Forge business relationships with select members of your list. You might want to offer some of your subscribers the ability to be an affiliate marketer for you. It’s standard to offer subscriber marketers about 50% commission. This will give them the incentive they need to aggressively market your product. It also helps them to earn an income. This means they will have an extremely positive association with you and your product. You will be able to generate a lot more sales this way.
These four guidelines will boost your Internet marketing campaign. Opt-in lists are great because they are very specifically targeted. Also, opt-in lists give you the chance to directly contact your customers and even receive feedback. It’s important to keep the lines of communication open. Utilizing the above steps will bolster your sales, and you will be amazed at how much revenue you can earn.
Remember that opt-in lists are customizable. You need to always improve upon your opt-in lists. Stay abreast of current trends in products and services so that you can make the best offers to your subscribers. You need to be known as a market leader, and you can show your leadership through your opt-in …
There are a lot of ways to ‘skin the cat’ and start a small business. The Internet is no different although it offers quite a few options for the entrepreneur or want to be small business owner. For those of you that prefer to work out of the home and/or have a business that offers flexible hours, then a small business that revolves around an online, internet based model might be for you. In this particular article I am going to share five different options that you can choose from when considering starting an Internet business.
When I say Internet business that means a small business that is using the web as the business model to market, distribute and complete transactions. All of the marketing, distributing and selling of your product or service will be done via the online business model.
First we need to identify the problem and that is that people think that they are going to get online and make money in a flash or overnight. When in reality it’s going to take work and lots of it in order to get an Internet business off the ground or any small business for that matter. Maybe not as much as an offline venture and in some cases maybe more. You need to realize this up front and be prepared to put in the time, energy and money to get your small business up and running.
Here are five different options for you to look at should you choose to start an internet business:
1. Market and sell your own physical products or services via the e-commerce model. You’ll effectively have your own website and be able to have control off all aspects of your business.
2. Market and sell other peoples products through affiliate programs. This kind of model works well for those that like to sell and market but don’t have their own products yet. If you get excited about certain products or services and they offer an affiliate program, then basically what you will need to do is determine if there’s a market and then drive traffic.
3. Sell your product to other online retailers. They become resellers and all you do is provide the product or service to them. This is a great way to market but you’ll obviously need a product that is in demand if you are going to make any money.
4. Create, produce, market and sell info products through your own websites. This model works great for those that have information that can be beneficial to others. It works best when there is demand for the information that you have to offer.
5. Create and sell coaching, if you are an expert or specialist in a particular niche. If you are a people person and there’s a need that you see is unmet in your industry or niche, then coaching might be for you. Info products can also go hand in hand with this model of business. Keep in mind …
As a retired franchisor, I am often contacted by future startup entrepreneurs, and they ask advice from me on how to run their future business. Generally I am contacted during the business planning stage, or right after the businesses started, and they are looking for tips on expanding their business, marketing to customers, or increasing their cash flow. Much of the advice I give is technical, and specific to their industry, but not all. Sometimes they’re looking for a little philosophy.
At times I’ve had trouble giving advice to young entrepreneurs and CEOs, although I am not without experience in this regard as I started my first business when I was 12 years old washing airplanes, long before I could drive a car. I know what they are going through, as I have been there, and I know how hard it was, and what it takes to succeed. Sometimes a little philosophy can actually go a long way.
Luckily, I ran across a very good book which has helped me more recently assist young entrepreneurs with words of wisdom. This is a book that I do own in my personal library, and I’m very glad to have it. It is also a book that I would like to recommend to you, in case you ever find yourself in the position of giving advice to Young CEOs who are out to conquer the world. The name of the book is;
“Wisdom for a Young CEO – Incredible Letters and Inspiring Advice from Today’s Business Leaders” by Douglas Barry, Running Press Publishers, Philadelphia, PA, (2004) pages, ISBN: 0-7624-1831-1.
This book dives into some of the inspirational advice that has been given by corporate titans to young entrepreneurs, in the forms of letters, e-mails, and other correspondence. The book imparts passion, respect, integrity, and a little bit of humanity. Perhaps some of the tips and ideas, or concept and advice given in this book will help you help someone else on their way to the top.
Everyone knows it’s not easy, but it’s much easier knowing that there are those who a blaze the trail before you, and are willing to help you on your journey. Not only does this book bring back memories of all the folks that have given me advice along the way, but it also helps me return the favor. Indeed I hope you will please consider this, and perhaps purchase this book for your own business library. It’s well worth reading and you can read the whole thing in one evening. Please think on this.…
Whatever type of business you are planning to start, an online presence is an absolute necessity. The internet serves as the new Yellow steroids. Not only do consumers search the web for a specific business or service, but they are able to comparison shop and learn all about their options from the comfort of their living rooms. The online options range from a simple business card style page to a comprehensive ecommerce site, but the important factor is that your potential clients are able to find you with a simple web search.
Depending on the type of business you start, you may need only a basic business card-style website. Something as simple as a home page introducing your business, a contact page to help build your customer database, and a few pages of information to help your customers make the right selection of your products or services will go a long way in marketing your venture. In the information age, it is imperative that you provide useful knowledge to your customers. If you choose not to, plenty of your competitors that’s who will make the sale.
The information you provide online does not have to give away the house secrets, but should teach your prospective clients something about what you do. For example, a dog training business might include short article on house-training tips and descriptions of the various dog sports that you teach. A restaurant might include the menu along with articles about the right wine to select with different types of food. A service business might explain how using the available services will save the consumer time, money, or the like. The important factor is to offer useful information in a clear, coherent manner that shows your expertise and builds confidence in you and your business.
More developed websites can include ecommerce, where you customers can buy directly from you through your website. If you sell retail products, making them available online can increase your sales dramatically, often 30% or more. Including products, a shopping cart, and an online merchant account costs a bit more to set up, but the payoff is usually worth every penny. Selling your products on the web provides an opportunity to deliver your sales pitch for each item. Including a short paragraph about each product or service is common, and you can even incorporate a rating system or popularity scale for each. Consumers can find out all they need to know about your offerings without leaving the house.
All types of businesses are finding success using interactive websites. Some restaurants have had great success with allowing their take-out customers to order online. Some salons allow clients to set their own appointments online. And a mobile auto detailer we know fills over 50% of his schedule through online requests. The internet is the present and future of all business. If your startup isn’t represented on the web, your growth potential is inherently limited. But if your website is a high-quality, informative, useful tool for …
In all likelihood, the dramatic recession of 2008 and 2009 will continue into 2010, and no amount of government intervention is going to provide a cure. Instead, Americans will use their own independent spirit to dig us out of this economic mess through innovation and entrepreneurship. More and more of us are recognizing the iffy status of corporate employment and seeking ways to take ownership of our work life and future. Entrepreneurship is the best path to recovery, whether the startups are independent contractors or fast growing gazelles, or any size in between.
Historically, startups that are considered gazelles account for most of the growth in private sector employment and revenue in the US economy. These companies can be launched in just about any industry but are most commonly found in whatever field is the hottest at the time. In the 1990s, most gazelle firms were high-tech companies on the dotcom highway. Now, the most recent gazelle-like startups are in the petroleum industry. Still, these high impact firms can be developed from just about any viable business idea. The primary factor that sets the gazelles apart from the rest of the startup field is their overall efficiency – they generate for more revenue per employee than either traditional ventures or most other startups.
The average staff size of gazelle companies is around 50, and gazelle firms generally grow to that point very quickly relative to other startups. They typically are responsible for more than 85% of all job growth, though they represent only 2% of all businesses. They tend to be industry innovators that identify and exploit unique market opportunities. They move and change quickly and place significant focus on applying entrepreneurial fundamentals and creative thinking to streamline and revolutionize the way things are done in business.
Of course, not all startups can be gazelles – in fact 98% are not. But smaller startups make significant contributions as well, and the outcome of this recession is likely to see that impact be even greater. Small businesses employ millions, and every startup that begins with the intention for growth will build that security for a few to a few dozen workers. And, most economic development councils provide second-stage loans and grants to help existing businesses grow. Savvy entrepreneurs develop new markets (often international) and drive innovation through better processes of producing and delivering goods and services. In addition, small business owners tend to wield significant political and social power in their communities. Thus, those who join the ranks of entrepreneurship can and do influence the culture and social standards within their communities.
Many long-time cubicle workers will take this opportunity to strike out on their own as independent contractors as well. While these workers are not technically entrepreneurs, they still will be taking control of their work lives and creating a larger class of people willing and able to influence legislation and standards regarding the self-employed. Qualified independent contractors also provide a strong support base for the larger startups – bootstrapping …
If you are thinking of starting a business online then it could be one of the best decisions you ever make as long as you are prepared to work hard and learn what is required and don’t treat it as a get rich quick scheme because it isn’t. Making money online is feasible for anyone willing to learn, and the earning potential can be huge for those who do it well.
There are a few methods you can use to start and run a successful online business without spending much money. Most, if not all online businesses will have a website of some sorts. A good place for you to start with this would be for you to get your own blog. You can set up a blog very easily and for free through sites like and . A blog can provide a perfect platform to base your online business around and to sell products from.
Social networking sites such as Twitter and Facebook are becoming very powerful tools for online business owners to use. You can brand yourself and quickly develop a large following if you use these sites correctly and they can help you market your business very effectively.
Article marketing is another effective method of building your online business. If you are able to write a quality article of around 400 words about a subject that people are interested in then you will be able to make some money using this method. By placing a link at the end of your article then you can drive traffic to anywhere you want such as your Blog or a product you want to sell.
Affiliate marketing means to sell somebody else’s product from which you will earn a commission. You do this by creating an affiliate link to the product you want to sell, in that link will be a code that is unique to you so when somebody buys through that link you receive them commission. You can use your blog to put your affiliate links on and use article marketing to send people to your blog.
These methods are incredibly affective and are used a lot by successful internet marketers every day. They are easy to set up and the whole process is quick to learn and implement.…
Millionaire Internet tycoons know exactly how to make money online. They’ve made it their business, and that’s how they made their millions. These are habits that are either innate to them, or ones they picked up along the way that led to their wealthy state. Below are 10 of them.
1. Develop A Stellar Plan
Without a stellar plan to start your business, your business will fail. It will fall flat on its face. Start with a well-thought out plan. Consider what your ultimate goal is and create sub-goals, along with tasks. Break down your plan to daily activities. Schedule in your planner and complete them.
2. Are Gregarious Goal Setters
In setting up your business plan, make sure you gregariously set up goals for yourself and your business. Don’t think small. Instead, think unreserved. In all your goal-getting, add ones that you only dreamed of. It is said that if you don’t write down goals, you’ll never achieve them.
3. Are Calculated Risk Takers
Being a calculated risk-taker is critical to becoming a millionaire. If you stay in the safe zone, you may make money, but not at the rate you will if you take calculated risks. Calculated is the key. If you are unfamiliar with an area of investment or risk, don’t jump in. Avoid it until you know all the ins and outs of the thing. When you become a subject matter expert on a topic is when you are qualified to take calculated risks.
4. Showcase A User Friendly Website
There are a plethora of free websites available, and your Internet business will never survive without one. Create one and set up shop. Keep your website understated with simple graphics, lots of white space, bulleted descriptions and brief statements as to your goals and offerings. Make sure you have a RSS feed and e-mail subscription capability to allow visitors to sign up.
5. Blog With The Best
Millionaire Internet tycoons make it an integral part of their business to blog with the best. They set regular intervals to blog and keep their Internet community and membership abreast of what’s going on in their Internet marketing world.
6. Have An In It To Win It Mentality
What does it mean to have an in-it-to-win-it mentality? It means you will do whatever it takes to accomplish your goals, and that you will not let anything stand in the way of your achievements.
7. Know How To Network
Networking is critical to growing your business. That’s how Internet tycoons turn into millionaires. They network by joining forums, social networks, blogging, sending regular e-mail distributions and using other media to get the word out about their business and draw new buyers.
8. Know How To Work The Social Networks
You have to know how to work the social networks to your advantage. After you register with several, send out at least one tweet or notification a week to let people know something useful about your business. Start and send out …
All too often online entrepreneurs start their business intent on learning as they go. They have a mindset that if they are going to be successful online then they have to learn everything themselves from scratch – Wrong Mindset:
There is a right way and a wrong way to develop and grow an online business. The right way is to find out who in your niche is currently successful and mirror what they are doing.
You must not copy what they are doing word for word but you must firstly:
1. Adopt their mindset – what do they focus on, who do they focus on? how much time do they invest in their business? who are they in business with? what are the names of the people that you associate with and who can really challenge you and help you?
2. Work on your own mindset – Be focused on achieving your success and you must be specific in order to do this,. Make sure you have committed yourself to the success of the business. You must be committed to working on your online business every day for an extended period of time – Are you prepared to make the necessary sacrifices. Make sure you understand the time it will take.
Many of the online scam businesses claim that you can make thousands of dollars from your first day in business by working only 1-2 hours per day. Most of the truly successful online entrepreneurs who have built sustainable, ethical, online businesses for themselves will have invested their time, their efforts and 100% of their focus to ensure success in their online venture.
If you are serious you will treat your business seriously.
On each of the Online Business Training courses that I have given and attended over the past few years, Mindset features on each and every one of them.
Being an online entrepreneur can be difficult to explain to people who have never operated online. They will however be experts in online scamming and will have heard all the stories!
Its important for both you and your own mindset to be very clear to these people that you are working on a serious business and that you are committed to its success and that you are working on yourself all the time.
You must make sure that you are spending as much of your time as possible speaking with and mixing with like minded success orientated people. This works if you want it to work.
Watching the news and TV and reading the daily newspapers will not help you to become successful online. Cut the time you spend on these activities to a minimum.
3. Find a proven system that works online and that has worked online for for many people. Speak to these people and understand what they have done to make it a success. Its the quickest way to becoming successful online.…
The realm of video marketing may be new to some, though it has recently become a wildly popular platform. Fast Internet connections and greater accessibility allow people all over the country to spend more time online in search of interesting content. This article will help you leverage video marketing.
Any marketing video should be short. Many people are not willing to spend a lot of time watching a video online. Should you require a longer, more detailed video, it may be best to divide it into segments. For example, a 20-minute video could be split into four separate videos of five minutes each.
Never miss out on a good opportunity because you’re too intimidated to try new things. A tripod and a good quality camera are all you need in order to make your own videos. You may want to give a demonstration of the way your products are made or simply speak with viewers.
The way to have your video go viral is to focus on excellent content. You need not have expensive video equipment for your video to be viewed by millions of people. People would much rather watch a relevant video. That said, buying the best camera you can get can help you have a better quality video.
Optimize your videos by using keywords. It is essential to have a unique title for each site uploaded to. You must make sure to include their targeted keywords too. Also, include your contact information so customers can reach you for more info.
You have a limited amount of time to capture the attention of your viewers. That’s why the first few seconds are so important. This is the place to have a unique perspective and hook the viewer.
Working with a team is a helpful way to make video content. You don’t have to just use people you work with. You can also try loved ones or people you know in your community. Be sure to include their names in the credits at the end to give them some publicity.
How-to videos are ranked as one of the highest searched topics on the web. Having tutorial videos creates an avenue for those who search in your niche to find you. Once they respect you as an authority, they’ll want to know more.
Omit any information that is off-topic or not important. When not properly prepared, straying from the topic is common. Put together a detailed outline and include all the points you want to talk about. Being focused is going to help you have video marketing success.
When you go to a convention or other event, bring along the recording camera. You will probably have the occasion to interview some experts or simply document your experience at this event. If you are giving a public talk, make sure someone records it.
As you can tell by reading this article, video marketing is not really hard. The only thing that you have to do is learn all you can about …
People worldwide seem to be obsessed with Facebook nowadays. The millions of users there want to know about your products, too. This article can help you immensely if you take time to read it.
Using the custom audience feature, you have the ability to upload email information for existing customers and channel advertisements just to them. Your conversion rate will be better and your campaign will be less expensive as a result.
If you have a company that doesn’t have a lot of customers all the time, like a car dealership, then you don’t need to get a business page on Facebook. Your customers often come and go at random and will not be following posts. As an alternative, consider advertising on Facebook instead.
Be sure your posts are valuable. There needs to be some benefit for your followers in all of your posts. That might mean an interesting offer for a new product or useful information about your field. Don’t do a hard sell though.
Have a place on your page where people can sign up or subscribe. Make a connection to communicate with visitors by asking them to sign up or register and offering them something in return. You can hold a contest or a spot for them to put their information in.
You should start a group page for your company. This should be a place for customers to get answers to their questions as well as chat among themselves. You can also give your group customers advance notice of deals and coupons or even create special sales just for them. This is a terrific method of learning all about your customer base.
Avoid posting updates that are irrelevant to your brand and customers. It might be tempting to give your opinion on things or to share personal things with people, but this may not be interesting to your followers. If you need to discuss controversial subjects, save it for your personal page.
Be extra sure that people are able to “share” the content on your page. Posting valuable content will encourage your fans to share that information with their friends. Sharing and interacting with others is the center of Facebook. By providing your customers with valuable knowledge, you will help ensure that these people spread the word about you, which will result in you obtaining even more customers.
Put in real work to keep your fans up to date on your page. This does not mean posting 5 times a day, but it does mean regular updates. Also, don’t waste your followers’ time by posting needless information just for the sake of posting; keep posts interesting and pertinent.
Have some kind of a contest on your page if you want to increase how many “likes” that pages has. You can offer to give people a discount or a free sample of something if you achieve a certain number of likes. This should get you lots of new subscribers and provides an additional opportunity for your winner …