Established giant corporations are the envy of many. They are run with efficiency we cannot even begin to imagine. Some have huge staffs comprised of all sorts of specialists who attend to the smallest issues to insulate both the owners and the management from what is seen as small matters. As a small business owner, you wear many hats and because of the early complexities of going solo, you are trying your hand at every facet of your operation, even in the areas where you are not necessarily competent. With few exceptions, the other parts of your operation are run on a need basis and as a result some things do not get the attention they deserve which in turn makes you feel as if you were playing catch up.
It is well accepted that success in business favors the swift – the ones able to create the most value much faster than the competition. As such, ambition, energy, industry, and perseverance, are indispensable requisites for success in any business. So far as I can tell, very few people achieve success in business accidentally. Those who do pursue a very deliberate plan, sometimes measurable, sometimes not. Therefore, in order to achieve success in business, it is first necessary to come to terms with your own definition of success. To avoid feeling as if you are going in circles, it is critical to identify those things in which you excel and apply yourself there while carefully, you delegate the other duties to persons best qualify to deliver.
Business success is a matter of application. It’s a matter of experience and skill and intelligence, and wonderfully enough, you can learn what you need to know to be successful. You must be willing to reinvent yourself now that you have chosen the solo route. In her book, the Power of Many, Meg Ryan of eBay fame says: “To run a successful organization in the Internet Age requires constant reinvention”.
Fear not, make a decision and please do not waste time over analyzing your decision as time is of essence; however, be firm in your decision-making process. Masura Ibuka, the co-founder of Sony once said: “You never succeed in technology, business, or anything by following others”. A marathon is won by hitting short consistent strides for the long haul. Celebrate small victories today and you will look like a genius tomorrow.
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