Do you want to get a leg up on the competition? Would you like to market on Facebook just like they do? Would you be interested in out-marketing them on Facebook? You need to fully understand the principles of Facebook marketing laid out in the following article.

Offering contests is an effective way to increase your fan base. You could throw a photo contest, for instance, with customers using your product in unusual ways. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

Generate a buzz by offering a freebie through Facebook. You should encourage your customers to join by offering a few free products to some of your subscribers. Just announce a winner and repeat the promotion as necessary.

It is important that all online content is linked back to your Facebook. Set up your blog so that new posts are automatically linked on Facebook. You can even program a connection between your Facebook and Twitter accounts so that each time you tweet, it automatically appears on Facebook.

When marketing through Facebook, you’ve got to make your page stand out from the competition. Put up neat visuals or add some color. People are much more drawn to decorative pages than plain ones.

Don’t let your Facebook page become overrun with spam. There are some filters that can be used when editing your page that help monitor the page, even if you are not around. Page administrators are able to put keywords in that will be filtered out.

Check comments on your Facebook page regularly and respond promptly. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. If you have a page on your site that holds the information they need, share the link with them.

Have different links that your visitors can sign up to on your Facebook. If they are able to get something for clicking Like, they’re more likely to do so. Try holding sweepstakes and contests, or just have a place for them to sign up for something valuable.

Consider Facebook carefully when choosing a platform for marketing on social media. Some segments of the population actually prefer other sites. Find out more about those who you are targeting before beginning a campaign so you can become a part of the appropriate social network.

Ask followers for insights on how to improve your business. Subscribers love to feel a connection to the brands that they follow. There’s no better way than to get your community involved in making decisions for your company. You may also want to ask what they want to know more about.

Keep your audience as informed as possible regarding your products and services offered. That doesn’t mean that you should post multiple times a day; regular updates will do. Also, don’t waste your followers’ time by posting needless information just for the sake of posting; keep posts interesting and pertinent.

Considering all the information available, you have no reason to fail at beating the competition with Facebook marketing. You will now be able to show them who is the real leader in Facebook marketing! Use what you’ve just learned and start marketing today.

By Laura

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