Writing for SEO purposes can seem contradictory to some. I disagree. If you want your blog to be SEO-friendly, you must make sure the keywords you are looking for are prominently displayed. However, keyword-using keywords can seriously hamper the readability and comprehension of your text. This is something you don’t want. A high keyphrase density could indicate to Google that your text may be overstuffed with keywords, which can have a negative impact on your rankings.
This article provides some tips for writing SEO-friendly blog posts. Both of these goals should be pursued together. We believe writing in an understandable language will bring you more visitors, and keep them on your website.
Before You Start: Do Keyword Research
Before you begin writing, you need to do a keyword search. To dominate search results, you must first determine what words your audience searches for. These are the topics that you should write about and the keywords that you should use in the text.
Once you have completed your keyword research and compiled a list of focus keywords for writing about, it is time to start writing. These are 10 tips that will help you create a great blog post.
Tips For Writing SEO-friendly Blog Posts
Your blog post must be well-written. Many bloggers simply start writing and type whatever they can think of when creating a new blog post. This may work well for those with natural writing skills, but it may not be the best approach for others. These are the rules I follow when I create a blog.
1. Before You Write, Think!
Before you begin, consider the message of your piece. What message do you want your readers to take away? Or what central question are you trying to answer? What is the purpose of your article What do you want the readers to do at the page’s end? Before you start, write down these questions and consider the search intent people may have. Looking at search results is a great way to gain insight.
2. Design A Structure To Support Your Post
Create a clear structure in order to write an SEO-friendly and readable blog post. You should include these elements in every post:
- Some kind of introduction (in the context of which you introduce your topic);
- A body is an area in which the main message is written.
- A conclusion is a summary of the main ideas and/or a conclusion.
Write down in a few sentences what you want to write about each section. Now you have a summary of your post. This will allow you to create a well-structured and readable blog post. Now it’s time to start writing.
3. Use Headings And Paragraphs
Although everyone uses paragraphs, not all people use them well. You shouldn’t just start each sentence on a new page because it looks nice. Try not to make them too long. Each paragraph should have its own idea and subject. Consider the main idea behind each paragraph. This main idea should …
Accounting is one the most commonly outsourced competencies in small business. Busy entrepreneurs either don’t want to spend the time or aren’t confident in handling the books and decide it is easier to have an in-house bookkeeper or professional accountant in charge. It is also very common for these same entrepreneurs to pay dearly for that decision.
Accounting is the function that records the financial history of the business. Managed correctly, it provides an accurate record of money in and money out, such that it is easy to identify many internal problems through the financial reports produced by these records. Managed incorrectly, it is a waste of time, a misleading mess of false information, and potentially the difference between the ultimate success or failure of the organization.
Like any other profession, there are certainly tricks of the accounting trade that are best managed by, well, the professionals. But the fundamentals of accounting should be familiar to every entrepreneur. The way your books are set up and the accounts that are used to track income and expenses should be well known to the business owner, such that you could take over the tasks if necessary (or at least train a new bookkeeper).
The position of bookkeeper in a small business is the number one opportunity for don’t assume that just because your bookkeeper is “like family” that they won’t rip you off. It happens all the time. There are a million reasons that people skim cash from their workplace, and not all of those folks are hardened criminals. The best way to avoid any potential of employees or contractors stealing from you is to understand what is going on with your accounting system. Embezzlement is far easier for an employee or outsource professional who holds all the ‘t let someone else set up and manage your books on their own. At an absolute minimum, sit side-by-side with your bookkeeper or accountant while the accounts are established and make sure you absolutely understand every line.
In addition, accounting must be completely accurate to be useful. In many cases, business owners rely on periodic financial reports from the bookkeeper to assess the health of the venture. However, if the books are not kept correctly (all entries correctly assigned to appropriate categories, entries checked for accuracy), the reports are completely useless. And, should you need to secure second round financing, you could spend up to thousands of dollars to hire an accountant to clean up the books before a bank will even talk to you.
There are all kinds of horror stories that start with the business owner relinquishing all responsibility for their own accounting system. Embezzlement is a common one, as are tax problems and employee issues. One business owner in Chicago learned the hard way not to trust others with every detail of his accounting system. After 13 years in business, his home theater installation venture was growing at a steady pace. When the recession hit, the owner reviewed his financial statements …
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